Emily Wulff
Hey there, I'm
- USER EXPERIENCE STRATEGIST, RESEARCHER, & DESIGNER -
My high school career counselor would be proud! I found that rare intersection of my passions, my skills, and business needs – to create digital experiences for users that are:
USEFUL
INTUITIVE
PREDICTABLE
Don't design features for the sake of features. Focus on what will be used.
Follow common conventions. Use familiar language. Bring the user along the journey.
Users need to know where they are. Users need to know how to get to where they want to go.
ACCESSIBLE
Design for all. Interfaces must be successfully accessed and understood by all humans.
TRUSTWORTHY
Tell users what is about to happen. Tell users what is happening. Tell users what happened.
CASE STUDIES
Throughout my career so far, I've had the opportunity to execute, lead, manage, and play supporting roles in UX research, strategy, information architecture, and UI design work mostly within EdTech. I'm lucky to have positively impacted K-12 teachers and students around the country. Here are a few of those efforts.